{"id":8531,"date":"2026-10-06T13:13:05","date_gmt":"2026-10-06T09:43:05","guid":{"rendered":"https:\/\/telc.ir\/fa\/?p=8531"},"modified":"2026-10-06T13:19:12","modified_gmt":"2026-10-06T09:49:12","slug":"omnichannel-contact-center","status":"publish","type":"post","link":"https:\/\/telc.ir\/fa\/articles\/omnichannel-contact-center\/","title":{"rendered":"\u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0686\u06cc\u0633\u062a\u061f \u062a\u0641\u0627\u0648\u062a Multichannel \u0648 Omnichannel \u062f\u0631 \u062e\u062f\u0645\u0627\u062a \u0645\u0634\u062a\u0631\u06cc"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8531\" class=\"elementor elementor-8531\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62b2091b e-flex e-con-boxed e-con e-parent\" data-id=\"62b2091b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4aa7c6fb elementor-widget elementor-widget-text-editor\" data-id=\"4aa7c6fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>\u0645\u0642\u062f\u0645\u0647<\/h2><p><span style=\"font-weight: 400;\">\u0627\u0645\u0631\u0648\u0632\u0647 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062a\u063a\u06cc\u06cc\u0631 \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a \u0648 \u062f\u06cc\u06af\u0631 \u06a9\u0645\u062a\u0631 \u06a9\u0633\u06cc \u0627\u0646\u062a\u0638\u0627\u0631 \u062f\u0627\u0631\u062f \u0641\u0642\u0637 \u0627\u0632 \u0637\u0631\u06cc\u0642 \u062a\u0645\u0627\u0633 \u062a\u0644\u0641\u0646\u06cc \u0628\u0627 \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u06af\u06cc\u0631\u062f. \u0645\u0634\u062a\u0631\u06cc \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u0633\u0648\u0627\u0644\u0634 \u0631\u0627 \u0627\u0632 \u0637\u0631\u06cc\u0642 \u0648\u0628\u200c\u0633\u0627\u06cc\u062a \u0634\u0631\u0648\u0639 \u06a9\u0646\u062f\u060c \u0627\u062f\u0627\u0645\u0647 \u0622\u0646 \u0631\u0627 \u062f\u0631 \u0648\u0627\u062a\u0633\u0627\u067e \u06cc\u0627 \u0686\u062a \u0622\u0646\u0644\u0627\u06cc\u0646 \u067e\u06cc\u06af\u06cc\u0631\u06cc \u06a9\u0646\u062f \u0648 \u062f\u0631 \u0646\u0647\u0627\u06cc\u062a \u0628\u0631\u0627\u06cc \u062d\u0644 \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u0645\u0633\u0626\u0644\u0647 \u062a\u0645\u0627\u0633 \u0628\u06af\u06cc\u0631\u062f. \u062f\u0631 \u0686\u0646\u06cc\u0646 \u0634\u0631\u0627\u06cc\u0637\u06cc\u060c \u0627\u06af\u0631 \u0647\u0631 \u06a9\u0627\u0646\u0627\u0644 \u0628\u0647\u200c\u0635\u0648\u0631\u062a \u062c\u062f\u0627\u06af\u0627\u0646\u0647 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0634\u0648\u062f\u060c \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u062a\u06a9\u0647\u200c\u062a\u06a9\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0645\u0634\u062a\u0631\u06cc \u0628\u0627\u06cc\u062f \u0686\u0646\u062f \u0628\u0627\u0631 \u0645\u0633\u0626\u0644\u0647 \u062e\u0648\u062f \u0631\u0627 \u062a\u0648\u0636\u06cc\u062d \u062f\u0647\u062f\u060c \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u062f\u0631 \u0633\u06cc\u0633\u062a\u0645\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u067e\u0631\u0627\u06a9\u0646\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f \u0648 \u06a9\u0627\u0631\u0634\u0646\u0627\u0633\u0627\u0646 \u0647\u0645 \u062f\u06cc\u062f \u06a9\u0627\u0645\u0644\u06cc \u0627\u0632 \u0633\u0627\u0628\u0642\u0647 \u062a\u0639\u0627\u0645\u0644\u0627\u062a \u0627\u0648 \u0646\u062f\u0627\u0631\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u06cc\u0646\u062c\u0627\u0633\u062a \u06a9\u0647 \u0645\u0641\u0647\u0648\u0645 <\/span><b>\u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc<\/b><span style=\"font-weight: 400;\"> \u06cc\u0627 <\/span><b>Omnichannel Contact Center<\/b><span style=\"font-weight: 400;\"> \u0627\u0647\u0645\u06cc\u062a \u067e\u06cc\u062f\u0627 \u0645\u06cc\u200c\u06a9\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u062f\u0631 \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647 \u0628\u0631\u0631\u0633\u06cc \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0686\u06cc\u0633\u062a<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0645\u062f\u0644 Multichannel \u062f\u0627\u0631\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0686\u0647 \u0645\u0632\u0627\u06cc\u0627\u06cc\u06cc \u0628\u0631\u0627\u06cc \u0633\u0627\u0632\u0645\u0627\u0646 \u0648 \u0645\u0634\u062a\u0631\u06cc \u0627\u06cc\u062c\u0627\u062f \u0645\u06cc\u200c\u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0686\u0647 \u0686\u0627\u0644\u0634\u200c\u0647\u0627\u06cc\u06cc \u062f\u0631 \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0622\u0646 \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0648 \u0686\u0631\u0627 \u0628\u0631\u0627\u06cc \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u060c \u0627\u06cc\u0646 \u0645\u062f\u0644 \u062f\u06cc\u06af\u0631 \u06cc\u06a9 \u0627\u0646\u062a\u062e\u0627\u0628 \u0644\u0648\u06a9\u0633 \u0646\u06cc\u0633\u062a\u060c \u0628\u0644\u06a9\u0647 \u06cc\u06a9 \u0646\u06cc\u0627\u0632 \u0639\u0645\u0644\u06cc\u0627\u062a\u06cc \u0627\u0633\u062a<\/span><\/li><\/ul><p>\u00a0<\/p><h2><b>\u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0686\u06cc\u0633\u062a\u061f<\/b><\/h2><p><b>\u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc<\/b><span style=\"font-weight: 400;\"> \u0633\u06cc\u0633\u062a\u0645\u06cc \u0627\u0633\u062a \u06a9\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u062f\u0631 \u06cc\u06a9 \u0628\u0633\u062a\u0631 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 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400;\">\u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0641\u0631\u0645\u200c\u0647\u0627\u06cc \u0648\u0628<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u06cc\u06a9\u062a\u06cc\u0646\u06af<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/>\u0647\u062f\u0641 \u0627\u0632 \u0627\u06cc\u0646 \u0645\u062f\u0644 \u0641\u0642\u0637 \u0627\u0636\u0627\u0641\u0647\u200c\u06a9\u0631\u062f\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0628\u06cc\u0634\u062a\u0631 \u0646\u06cc\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0646\u06a9\u062a\u0647 \u0627\u0635\u0644\u06cc \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 <\/span>\u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0645\u0634\u062a\u0631\u06cc \u0648 \u0633\u0627\u0628\u0642\u0647 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\u062a\u06cc\u0645 \u062f\u06cc\u06af\u0631\u06cc \u0628\u0631\u0631\u0633\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/>\u062f\u0631 \u0638\u0627\u0647\u0631\u060c \u0634\u0631\u06a9\u062a \u062f\u0631 \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u062d\u0636\u0648\u0631 \u062f\u0627\u0631\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u0645\u0627 \u062f\u0631 \u0639\u0645\u0644\u060c \u0627\u06cc\u0646 \u062d\u0636\u0648\u0631 <\/span>\u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0646\u06cc\u0633\u062a<span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0646\u062a\u06cc\u062c\u0647 \u0686\u0646\u06cc\u0646 \u0633\u0627\u062e\u062a\u0627\u0631\u06cc \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0627\u06cc\u0646 \u0645\u0634\u06a9\u0644\u0627\u062a \u0627\u0633\u062a:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0634\u062a\u0631\u06cc \u062a\u062c\u0631\u0628\u0647 \u0646\u0627\u0647\u0645\u0627\u0647\u0646\u06af \u062f\u0627\u0631\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u067e\u06cc\u06af\u06cc\u0631\u06cc \u062f\u0631\u062e\u0648\u0627\u0633\u062a\u200c\u0647\u0627 \u062f\u0634\u0648\u0627\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0646\u062a\u0642\u0627\u0644 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0628\u06cc\u0646 \u062a\u06cc\u0645\u200c\u0647\u0627 \u06a9\u0646\u062f \u0648 \u0646\u0627\u0642\u0635 \u0627\u0633\u062a<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u06a9\u0631\u0627\u0631 \u067e\u0627\u0633\u062e\u200c\u0647\u0627 \u0648 \u062a\u0645\u0627\u0633\u200c\u0647\u0627\u06cc \u0645\u062c\u062f\u062f \u0632\u06cc\u0627\u062f \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0633\u0646\u062c\u0634 \u0639\u0645\u0644\u06a9\u0631\u062f \u06a9\u0644 \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0633\u062e\u062a \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/>\u067e\u0633 \u0645\u0634\u06a9\u0644 \u0627\u0635\u0644\u06cc \u0641\u0642\u0637 \u06a9\u0645\u0628\u0648\u062f \u06a9\u0627\u0646\u0627\u0644 \u0646\u06cc\u0633\u062a\u061b<\/span><\/p><p><span style=\"font-weight: 400;\">\u0645\u0634\u06a9\u0644 \u0627\u0635\u0644\u06cc <\/span><b>\u0646\u0628\u0648\u062f \u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u0648 \u06cc\u06a9\u067e\u0627\u0631\u0686\u06af\u06cc \u0628\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627<\/b><span style=\"font-weight: 400;\">\u0633\u062a.<\/span><\/p><p>\u00a0<\/p><h2><b>\u062a\u0641\u0627\u0648\u062a Multichannel \u0648 Omnichannel \u0686\u06cc\u0633\u062a\u061f<\/b><\/h2><p><span style=\"font-weight: 400;\">\u0627\u06cc\u0646 \u0628\u062e\u0634 \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0642\u0633\u0645\u062a \u0645\u0642\u0627\u0644\u0647 \u0627\u0633\u062a\u060c \u0686\u0648\u0646 \u062e\u06cc\u0644\u06cc \u0627\u0632 \u0634\u0631\u06a9\u062a\u200c\u0647\u0627 \u0627\u06cc\u0646 \u062f\u0648 \u0645\u0641\u0647\u0648\u0645 \u0631\u0627 \u0628\u0627 \u0647\u0645 \u0627\u0634\u062a\u0628\u0627\u0647 \u0645\u06cc\u200c\u06af\u06cc\u0631\u0646\u062f.<br \/><br \/><\/span><\/p><p><b>Multichannel \u06cc\u0639\u0646\u06cc \u0686\u0646\u062f\u06a9\u0627\u0646\u0627\u0644\u0647 \u0628\u0648\u062f\u0646<\/b><\/p><p><span style=\"font-weight: 400;\">\u062f\u0631 \u0645\u062f\u0644 <\/span>Multichannel<span style=\"font-weight: 400;\">\u060c \u0633\u0627\u0632\u0645\u0627\u0646 \u062f\u0631 \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u0627\u0631\u062a\u0628\u0627\u0637\u06cc \u062d\u0636\u0648\u0631 \u062f\u0627\u0631\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0645\u062b\u0644\u0627\u064b \u0645\u0634\u062a\u0631\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u0632 \u0637\u0631\u06cc\u0642 \u062a\u0644\u0641\u0646\u060c \u0627\u06cc\u0645\u06cc\u0644 \u0648 \u0686\u062a \u0628\u0627 \u0634\u0631\u06a9\u062a \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u06af\u06cc\u0631\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u0645\u0627 \u0627\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0644\u0632\u0648\u0645\u0627\u064b \u0628\u0647 \u0647\u0645 \u0645\u062a\u0635\u0644 \u0646\u06cc\u0633\u062a\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u06cc\u0639\u0646\u06cc \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0647\u0631 \u06a9\u0627\u0646\u0627\u0644 \u062c\u062f\u0627\u06af\u0627\u0646\u0647 \u0630\u062e\u06cc\u0631\u0647 \u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0631\u0634\u0646\u0627\u0633\u0627\u0646 \u0633\u0627\u0628\u0642\u0647 \u062a\u0639\u0627\u0645\u0644\u0627\u062a \u0633\u0627\u06cc\u0631 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0631\u0627 \u0646\u0628\u06cc\u0646\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0628\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u067e\u06cc\u0648\u0633\u062a\u0647 \u0646\u0628\u0627\u0634\u062f<\/span><\/span><\/span><p>\u00a0<\/p><\/li><\/ul><p><b>Omnichannel \u06cc\u0639\u0646\u06cc \u062a\u062c\u0631\u0628\u0647 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u062f\u0631 \u0647\u0645\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627<\/b><\/p><p>\u062f\u0631 \u0645\u062f\u0644 Omnichannel\u060c \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0641\u0642\u0637 \u0645\u062a\u0639\u062f\u062f \u0646\u06cc\u0633\u062a\u0646\u062f\u061b \u0628\u0644\u06a9\u0647 \u0628\u0647\u200c\u0647\u0645 \u0645\u062a\u0635\u0644 \u0648 \u0647\u0645\u0627\u0647\u0646\u06af\u200c\u0627\u0646\u062f.<\/p><p><span style=\"font-weight: 400;\">\u06cc\u0639\u0646\u06cc:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0633\u0627\u0628\u0642\u0647 \u062a\u0639\u0627\u0645\u0644\u0627\u062a \u0645\u0634\u062a\u0631\u06cc \u062f\u0631 \u0647\u0645\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0642\u0627\u0628\u0644 \u0645\u0634\u0627\u0647\u062f\u0647 \u0627\u0633\u062a<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06af\u0641\u062a\u06af\u0648 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u0632 \u06cc\u06a9 \u06a9\u0627\u0646\u0627\u0644 \u0628\u0647 \u06a9\u0627\u0646\u0627\u0644 \u062f\u06cc\u06af\u0631 \u0645\u0646\u062a\u0642\u0644 \u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u062f\u06cc\u062f \u06a9\u0627\u0645\u0644\u200c\u062a\u0631\u06cc \u0627\u0632 \u0645\u0633\u06cc\u0631 \u0645\u0634\u062a\u0631\u06cc \u062f\u0627\u0631\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u067e\u06cc\u0648\u0633\u062a\u0647 \u0648 \u0645\u0646\u0633\u062c\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/span><\/li><\/ul><p>\u00a0<\/p><p><b>\u062a\u0641\u0627\u0648\u062a \u0627\u0635\u0644\u06cc \u062f\u0631 \u06cc\u06a9 \u062c\u0645\u0644\u0647:<\/b><\/p><p><span style=\"font-weight: 400;\">Multichannel \u06cc\u0639\u0646\u06cc \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u062f\u0627\u0631\u06cc\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">Omnichannel \u06cc\u0639\u0646\u06cc \u0627\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0628\u0627 \u0647\u0645 \u06a9\u0627\u0631 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/span><\/p><p>\u00a0<\/p><h3><b>\u06cc\u06a9 \u0645\u062b\u0627\u0644 \u0633\u0627\u062f\u0647 \u0628\u0631\u0627\u06cc \u062f\u0631\u06a9 \u062a\u0641\u0627\u0648\u062a<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0641\u0631\u0636 \u06a9\u0646\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc \u062f\u0631\u0628\u0627\u0631\u0647 \u0648\u0636\u0639\u06cc\u062a \u0633\u0641\u0627\u0631\u0634 \u062e\u0648\u062f \u0627\u0628\u062a\u062f\u0627 \u062f\u0631 \u0686\u062a \u0633\u0627\u06cc\u062a \u067e\u06cc\u0627\u0645 \u0645\u06cc\u200c\u062f\u0647\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0628\u0639\u062f \u0686\u0648\u0646 \u067e\u0627\u0633\u062e \u06a9\u0627\u0641\u06cc \u0646\u0645\u06cc\u200c\u06af\u06cc\u0631\u062f\u060c \u062f\u0631 \u0648\u0627\u062a\u0633\u0627\u067e \u067e\u06cc\u06af\u06cc\u0631\u06cc \u0645\u06cc\u200c\u06a9\u0646\u062f \u0648 \u062f\u0631 \u0646\u0647\u0627\u06cc\u062a \u062a\u0645\u0627\u0633 \u0645\u06cc\u200c\u06af\u06cc\u0631\u062f.<br \/><br \/><\/span><\/p><h4><b>\u062f\u0631 \u0645\u062f\u0644 Multichannel:<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0647\u0631 \u06a9\u0627\u0646\u0627\u0644 \u062c\u062f\u0627\u0633\u062a<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u062a\u0645\u0627\u0633 \u062a\u0644\u0641\u0646\u06cc \u0633\u0627\u0628\u0642\u0647 \u0686\u062a \u0648 \u0648\u0627\u062a\u0633\u0627\u067e \u0631\u0627 \u0646\u0645\u06cc\u200c\u0628\u06cc\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0634\u062a\u0631\u06cc \u0628\u0627\u06cc\u062f \u062f\u0648\u0628\u0627\u0631\u0647 \u062a\u0648\u0636\u06cc\u062d \u062f\u0647\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0632\u0645\u0627\u0646 \u0631\u0633\u06cc\u062f\u06af\u06cc \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0636\u0639\u06cc\u0641\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<br \/><br \/><\/span><\/span><\/li><\/ul><h4><b>\u062f\u0631 \u0645\u062f\u0644 Omnichannel:<\/b><\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0633\u0627\u0628\u0642\u0647 \u062a\u0639\u0627\u0645\u0644\u0627\u062a \u0642\u0628\u0644\u06cc \u0645\u0634\u062a\u0631\u06cc \u062f\u0631 \u062f\u0633\u062a\u0631\u0633 \u0627\u0633\u062a<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u0645\u06cc\u200c\u062f\u0627\u0646\u062f \u0645\u0634\u062a\u0631\u06cc \u0642\u0628\u0644\u0627\u064b \u0686\u0647 \u067e\u0631\u0633\u06cc\u062f\u0647 \u0648 \u0686\u0647 \u067e\u0627\u0633\u062e\u06cc \u06af\u0631\u0641\u062a\u0647<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u06a9\u0627\u0644\u0645\u0647 \u0627\u0632 \u0647\u0645\u0627\u0646 \u0646\u0642\u0637\u0647 \u0627\u062f\u0627\u0645\u0647 \u067e\u06cc\u062f\u0627 \u0645\u06cc\u200c\u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0632\u0645\u0627\u0646 \u062d\u0644 \u0645\u0633\u0626\u0644\u0647 \u06a9\u0645\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u062d\u0631\u0641\u0647\u200c\u0627\u06cc\u200c\u062a\u0631 \u0648 \u0631\u0648\u0627\u0646\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/span><p>\u00a0<\/p><\/li><\/ul><h2><b>\u0686\u0631\u0627 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0627\u0647\u0645\u06cc\u062a \u062f\u0627\u0631\u062f\u061f<\/b><\/h2><p><span style=\"font-weight: 400;\">\u0627\u0647\u0645\u06cc\u062a \u0627\u06cc\u0646 \u0645\u062f\u0644 \u0641\u0642\u0637 \u0628\u0647 \u00ab\u0645\u062f\u0631\u0646\u200c\u0628\u0648\u062f\u0646\u00bb \u06cc\u0627 \u00ab\u062f\u0627\u0634\u062a\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0628\u06cc\u0634\u062a\u0631\u00bb \u0645\u0631\u0628\u0648\u0637 \u0646\u06cc\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0645\u0648\u0636\u0648\u0639 \u0627\u0635\u0644\u06cc \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0645\u0634\u062a\u0631\u06cc \u0627\u0645\u0631\u0648\u0632 \u0627\u0646\u062a\u0638\u0627\u0631 \u062f\u0627\u0631\u062f \u0628\u0631\u0646\u062f\u0647\u0627 \u0627\u0648 \u0631\u0627 \u062f\u0631 \u0647\u0631 \u06a9\u0627\u0646\u0627\u0644 <\/span>\u0628\u0634\u0646\u0627\u0633\u0646\u062f<span style=\"font-weight: 400;\"> \u0648 <\/span>\u067e\u06cc\u0648\u0633\u062a\u06af\u06cc \u0627\u0631\u062a\u0628\u0627\u0637<span style=\"font-weight: 400;\"> \u0631\u0627 \u062d\u0641\u0638 \u06a9\u0646\u0646\u062f.<br \/><br \/><\/span><\/p><h3><b>\u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u062f\u0644\u0627\u06cc\u0644 \u0627\u0647\u0645\u06cc\u062a \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc<\/b><\/h3><h4><b>\u06f1. \u062a\u063a\u06cc\u06cc\u0631 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc<\/b><\/h4><p><span style=\"font-weight: 400;\">\u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062f\u06cc\u06af\u0631 \u0641\u0642\u0637 \u062a\u0644\u0641\u0646 \u0631\u0627 \u0627\u0646\u062a\u062e\u0627\u0628 \u0646\u0645\u06cc\u200c\u06a9\u0646\u0646\u062f. \u0622\u0646\u200c\u0647\u0627 \u0628\u0633\u062a\u0647 \u0628\u0647 \u0634\u0631\u0627\u06cc\u0637\u060c \u06a9\u0627\u0646\u0627\u0644 \u0645\u0646\u0627\u0633\u0628\u200c\u062a\u0631 \u0631\u0627 \u0627\u0646\u062a\u062e\u0627\u0628 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/span><\/p><h4><b>\u06f2. \u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u0646\u062a\u0638\u0627\u0631 \u0628\u0631\u0627\u06cc \u067e\u0627\u0633\u062e \u0633\u0631\u06cc\u0639 \u0648 \u0647\u0645\u0627\u0647\u0646\u06af<\/b><\/h4><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0645\u0634\u062a\u0631\u06cc \u062f\u0631 \u06cc\u06a9 \u06a9\u0627\u0646\u0627\u0644 \u067e\u0627\u0633\u062e \u0646\u06af\u06cc\u0631\u062f\u060c \u0641\u0648\u0631\u0627\u064b \u0633\u0631\u0627\u063a \u06a9\u0627\u0646\u0627\u0644 \u062f\u06cc\u06af\u0631 \u0645\u06cc\u200c\u0631\u0648\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0622\u0646 \u062a\u062c\u0631\u0628\u0647 \u0645\u062a\u0635\u0644 \u0646\u0628\u0627\u0634\u062f\u060c \u0646\u0627\u0631\u0636\u0627\u06cc\u062a\u06cc \u0634\u06a9\u0644 \u0645\u06cc\u200c\u06af\u06cc\u0631\u062f.<\/span><\/p><h4><b>\u06f3. \u0631\u0642\u0627\u0628\u062a \u0628\u06cc\u0634\u062a\u0631 \u0628\u0631 \u0633\u0631 \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc<\/b><\/h4><p><span style=\"font-weight: 400;\">\u062f\u0631 \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u060c \u0645\u0632\u06cc\u062a \u0631\u0642\u0627\u0628\u062a\u06cc \u0641\u0642\u0637 \u0642\u06cc\u0645\u062a \u06cc\u0627 \u0645\u062d\u0635\u0648\u0644 \u0646\u06cc\u0633\u062a\u061b <\/span>\u06a9\u06cc\u0641\u06cc\u062a \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc<span style=\"font-weight: 400;\"> \u0647\u0645 \u0639\u0627\u0645\u0644 \u0645\u0647\u0645\u06cc \u0627\u0633\u062a.<\/span><\/p><h4><b>\u06f4. \u067e\u06cc\u0686\u06cc\u062f\u0647\u200c\u062a\u0631 \u0634\u062f\u0646 \u0633\u0641\u0631 \u0645\u0634\u062a\u0631\u06cc<\/b><\/h4><p><span style=\"font-weight: 400;\">\u0645\u0633\u06cc\u0631 \u062e\u0631\u06cc\u062f \u0648 \u062e\u062f\u0645\u0627\u062a \u062f\u06cc\u06af\u0631 \u062e\u0637\u06cc \u0646\u06cc\u0633\u062a. \u0645\u0634\u062a\u0631\u06cc \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u0628\u0627\u0631\u0647\u0627 \u0628\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u062c\u0627\u0628\u0647\u200c\u062c\u0627 \u0634\u0648\u062f.<\/span><\/p><h4><b>\u06f5. \u0646\u06cc\u0627\u0632 \u0628\u0647 \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc \u0628\u0647\u062a\u0631 \u0628\u0631 \u0627\u0633\u0627\u0633 \u062f\u0627\u062f\u0647<\/b><\/h4><p><span style=\"font-weight: 400;\">\u0648\u0642\u062a\u06cc \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0627\u0631\u062a\u0628\u0627\u0637\u06cc \u062f\u0631 \u06cc\u06a9 \u0628\u0633\u062a\u0631 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u062c\u0645\u0639 \u0634\u0648\u0646\u062f\u060c \u062a\u062d\u0644\u06cc\u0644 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc \u0648 \u0639\u0645\u0644\u06a9\u0631\u062f \u062a\u06cc\u0645 \u062f\u0642\u06cc\u0642\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<br \/><\/span><\/p><p>\u00a0<\/p><h2><b>\u0645\u0632\u0627\u06cc\u0627\u06cc \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633<\/b><b>\u00a0<\/b><b>Omnichannel \u0628\u0631\u0627\u06cc \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627<\/b><\/h2><h3><b>\u0628\u0647\u0628\u0648\u062f \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0645\u0632\u06cc\u062a Omnichannel \u0647\u0645\u06cc\u0646 \u0627\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0645\u0634\u062a\u0631\u06cc \u0627\u062d\u0633\u0627\u0633 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0628\u0627 \u06cc\u06a9 \u0633\u0627\u0632\u0645\u0627\u0646 \u0645\u0646\u0633\u062c\u0645 \u0637\u0631\u0641 \u0627\u0633\u062a\u060c \u0646\u0647 \u0628\u0627 \u0686\u0646\u062f \u0648\u0627\u062d\u062f \u062c\u062f\u0627 \u0627\u0632 \u0647\u0645.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0646\u062a\u0627\u06cc\u062c \u0627\u06cc\u0646 \u062a\u062c\u0631\u0628\u0647 \u0628\u0647\u062a\u0631 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0634\u0627\u0645\u0644 \u0627\u06cc\u0646 \u0645\u0648\u0627\u0631\u062f \u0627\u0633\u062a:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0647\u0634 \u062a\u06a9\u0631\u0627\u0631 \u062a\u0648\u0636\u06cc\u062d\u0627\u062a<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0647\u0634 \u0646\u0627\u0631\u0636\u0627\u06cc\u062a\u06cc<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc \u0633\u0631\u06cc\u0639\u200c\u062a\u0631<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062d\u0633 \u062d\u0631\u0641\u0647\u200c\u0627\u06cc\u200c\u062a\u0631 \u0628\u0648\u062f\u0646 \u0628\u0631\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u0639\u062a\u0645\u0627\u062f \u0645\u0634\u062a\u0631\u06cc<\/span><\/span><p>\u00a0<\/p><\/li><\/ul><h3><b>\u0627\u0641\u0632\u0627\u06cc\u0634 \u0646\u0631\u062e \u062d\u0644 \u0645\u0633\u0626\u0644\u0647 \u062f\u0631 \u0627\u0648\u0644\u06cc\u0646 \u062a\u0639\u0627\u0645\u0644<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0648\u0642\u062a\u06cc \u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u0628\u0647 \u062a\u0627\u0631\u06cc\u062e\u0686\u0647 \u06a9\u0627\u0645\u0644 \u0645\u0634\u062a\u0631\u06cc \u062f\u0633\u062a\u0631\u0633\u06cc \u062f\u0627\u0631\u062f\u060c \u0627\u062d\u062a\u0645\u0627\u0644 \u0627\u06cc\u0646\u06a9\u0647 \u0645\u0634\u06a9\u0644 \u0631\u0627 \u0647\u0645\u0627\u0646 \u0628\u0627\u0631 \u0627\u0648\u0644 \u062d\u0644 \u06a9\u0646\u062f \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u06cc\u0646 \u0645\u0648\u0636\u0648\u0639 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0631\u0648\u06cc \u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc\u06cc \u0645\u062b\u0644 \u0645\u0648\u0627\u0631\u062f \u0632\u06cc\u0631 \u0627\u062b\u0631 \u0645\u062b\u0628\u062a \u0628\u06af\u0630\u0627\u0631\u062f:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">FCR<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">CSAT<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">AHT<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Repeat Call Rate<\/li><\/ul><p>\u00a0<\/p><h3><b>\u0628\u0647\u0631\u0647\u200c\u0648\u0631\u06cc \u0628\u06cc\u0634\u062a\u0631 \u062a\u06cc\u0645 \u067e\u0634\u062a\u06cc\u0628\u0627\u0646\u06cc \u0648 \u062e\u062f\u0645\u0627\u062a \u0645\u0634\u062a\u0631\u06cc<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0627\u0628\u0632\u0627\u0631\u0647\u0627 \u0648 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u067e\u0631\u0627\u06a9\u0646\u062f\u0647 \u0646\u0628\u0627\u0634\u0646\u062f\u060c \u06a9\u0627\u0631\u0634\u0646\u0627\u0633\u0627\u0646 \u0632\u0645\u0627\u0646 \u06a9\u0645\u062a\u0631\u06cc \u0635\u0631\u0641 \u062c\u0633\u062a\u200c\u0648\u062c\u0648\u060c \u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u062f\u0627\u062e\u0644\u06cc \u06cc\u0627 \u062a\u06a9\u0631\u0627\u0631 \u06a9\u0627\u0631\u0647\u0627 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u062f\u0631 \u0646\u062a\u06cc\u062c\u0647:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0631\u0633\u06cc\u062f\u06af\u06cc \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062e\u0637\u0627 \u06a9\u0645\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0641\u0634\u0627\u0631 \u06a9\u0627\u0631\u06cc \u063a\u06cc\u0631\u0636\u0631\u0648\u0631\u06cc \u06a9\u0627\u0647\u0634 \u067e\u06cc\u062f\u0627 \u0645\u06cc\u200c\u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0645\u062f\u06cc\u0631\u06cc\u062a \u0635\u0641\u200c\u0647\u0627 \u0628\u0647\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/span><p>\u00a0<\/p><\/li><\/ul><h3><b>\u06af\u0632\u0627\u0631\u0634\u200c\u06af\u06cc\u0631\u06cc \u0648 \u062a\u062d\u0644\u06cc\u0644 \u0628\u0647\u062a\u0631<\/b><\/h3><p><span style=\"font-weight: 400;\">\u062f\u0631 \u0633\u0627\u062e\u062a\u0627\u0631 \u0633\u0646\u062a\u06cc\u060c \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u062a\u0645\u0627\u0633\u060c \u0686\u062a\u060c \u0627\u06cc\u0645\u06cc\u0644 \u0648 \u067e\u06cc\u0627\u0645\u200c\u0647\u0627 \u062c\u062f\u0627 \u0627\u0632 \u0647\u0645 \u0647\u0633\u062a\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u06cc\u0646 \u06cc\u0639\u0646\u06cc \u0645\u062f\u06cc\u0631 \u062a\u0635\u0648\u06cc\u0631 \u06a9\u0627\u0645\u0644\u06cc \u0627\u0632 \u0639\u0645\u0644\u06a9\u0631\u062f \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc \u0646\u062f\u0627\u0631\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u0645\u0627 \u062f\u0631 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc\u060c \u0633\u0627\u0632\u0645\u0627\u0646 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0639\u0645\u0644\u06a9\u0631\u062f \u0647\u0645\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0631\u0627 \u06cc\u06a9\u062c\u0627 \u0628\u0628\u06cc\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0633\u06cc\u0631\u0647\u0627\u06cc \u067e\u0631\u062a\u06a9\u0631\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u062a\u062d\u0644\u06cc\u0644 \u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06af\u0644\u0648\u06af\u0627\u0647\u200c\u0647\u0627 \u0631\u0627 \u0628\u0647\u062a\u0631 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u06cc\u0641\u06cc\u062a \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc \u0631\u0627 \u062f\u0642\u06cc\u0642\u200c\u062a\u0631 \u0628\u0633\u0646\u062c\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u062a\u0635\u0645\u06cc\u0645\u200c\u0647\u0627\u06cc \u062f\u0642\u06cc\u0642\u200c\u062a\u0631\u06cc \u0628\u0631\u0627\u06cc \u0628\u0647\u0628\u0648\u062f \u0639\u0645\u0644\u06cc\u0627\u062a \u0628\u06af\u06cc\u0631\u062f<\/span><\/span><p>\u00a0<\/p><\/li><\/ul><h3><b>\u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u0628\u0647\u062a\u0631 \u0628\u06cc\u0646 \u0648\u0627\u062d\u062f\u0647\u0627<\/b><\/h3><p><span style=\"font-weight: 400;\">\u062f\u0631 \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u060c \u062e\u062f\u0645\u0627\u062a \u0645\u0634\u062a\u0631\u06cc \u0641\u0642\u0637 \u0648\u0638\u06cc\u0641\u0647 \u06a9\u0627\u0644 \u0633\u0646\u062a\u0631 \u0646\u06cc\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0641\u0631\u0648\u0634\u060c \u067e\u0634\u062a\u06cc\u0628\u0627\u0646\u06cc \u0641\u0646\u06cc\u060c \u0627\u0645\u0648\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c CRM \u0648 \u062d\u062a\u06cc \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0647\u0645 \u0631\u0648\u06cc \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0627\u062b\u0631 \u062f\u0627\u0631\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u06cc\u06a9 \u0645\u062f\u0644 Omnichannel \u0628\u0647\u062a\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0628\u06cc\u0646 \u0627\u06cc\u0646 \u0648\u0627\u062d\u062f\u0647\u0627 \u0631\u0648\u0627\u0646\u200c\u062a\u0631 \u0645\u0646\u062a\u0642\u0644 \u0634\u0648\u062f \u0648 \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc \u06a9\u0645\u062a\u0631 \u062c\u0632\u06cc\u0631\u0647\u200c\u0627\u06cc \u0628\u0627\u0634\u062f.<\/span><\/p><p>\u00a0<\/p><h2><b>\u0648\u06cc\u0698\u06af\u06cc\u200c\u0647\u0627\u06cc \u06cc\u06a9 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u06a9\u0627\u0631\u0622\u0645\u062f \u0686\u06cc\u0633\u062a\u061f<\/b><\/h2><p><span style=\"font-weight: 400;\">\u0647\u0631 \u0633\u06cc\u0633\u062a\u0645\u06cc \u06a9\u0647 \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u0631\u0627 \u06a9\u0646\u0627\u0631 \u0647\u0645 \u0642\u0631\u0627\u0631 \u062f\u0647\u062f\u060c \u0627\u0644\u0632\u0627\u0645\u0627\u064b Omnichannel \u0648\u0627\u0642\u0639\u06cc \u0646\u06cc\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0648\u0627\u0642\u0639\u0627\u064b \u06cc\u06a9 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0648 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0628\u0627\u0634\u062f\u060c \u0628\u0627\u06cc\u062f \u0686\u0646\u062f \u0648\u06cc\u0698\u06af\u06cc \u06a9\u0644\u06cc\u062f\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f:<br \/><br \/><\/span><\/p><h3><b>\u0646\u0645\u0627\u06cc \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0627\u0632 \u0645\u0634\u062a\u0631\u06cc<\/b><\/h3><p><span style=\"font-weight: 400;\">\u06a9\u0627\u0631\u0634\u0646\u0627\u0633 \u0628\u0627\u06cc\u062f \u0628\u062a\u0648\u0627\u0646\u062f \u062f\u0631 \u06cc\u06a9 \u0646\u06af\u0627\u0647 \u0628\u0628\u06cc\u0646\u062f:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0634\u062a\u0631\u06cc \u06a9\u06cc\u0633\u062a<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0633\u0627\u0628\u0642\u0647 \u062a\u0645\u0627\u0633\u200c\u0647\u0627 \u0648 \u067e\u06cc\u0627\u0645\u200c\u0647\u0627 \u0686\u0647 \u0628\u0648\u062f\u0647<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0686\u0647 \u062f\u0631\u062e\u0648\u0627\u0633\u062a\u200c\u0647\u0627\u06cc\u06cc \u062b\u0628\u062a \u0634\u062f\u0647<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0686\u0647 \u0627\u0642\u062f\u0627\u0645\u0627\u062a\u06cc \u0642\u0628\u0644\u0627\u064b \u0627\u0646\u062c\u0627\u0645 \u0634\u062f\u0647<\/span><\/span><\/span><p>\u00a0<\/p><\/li><\/ul><h3><b>\u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u062a\u0645\u0631\u06a9\u0632 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0645\u062f\u06cc\u0631 \u06cc\u0627 \u0633\u0648\u067e\u0631\u0648\u0627\u06cc\u0632\u0631 \u0628\u0627\u06cc\u062f \u0628\u062a\u0648\u0627\u0646\u062f \u0639\u0645\u0644\u06a9\u0631\u062f \u0647\u0645\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0631\u0627 \u062f\u0631 \u06cc\u06a9 \u062f\u0627\u0634\u0628\u0648\u0631\u062f \u06cc\u0627 \u0628\u0633\u062a\u0631 \u0645\u062a\u0645\u0631\u06a9\u0632 \u0628\u0631\u0631\u0633\u06cc \u06a9\u0646\u062f.<\/span><\/p><p>\u00a0<\/p><h3><b>\u062a\u0648\u0632\u06cc\u0639 \u0647\u0648\u0634\u0645\u0646\u062f \u062f\u0631\u062e\u0648\u0627\u0633\u062a\u200c\u0647\u0627<\/b><\/h3><p><span style=\"font-weight: 400;\">\u062f\u0631\u062e\u0648\u0627\u0633\u062a\u200c\u0647\u0627 \u0628\u0627\u06cc\u062f \u0628\u0631 \u0627\u0633\u0627\u0633 \u0642\u0648\u0627\u0646\u06cc\u0646 \u0645\u0634\u062e\u0635\u060c \u0645\u0647\u0627\u0631\u062a \u06a9\u0627\u0631\u0634\u0646\u0627\u0633\u0627\u0646\u060c \u0627\u0648\u0644\u0648\u06cc\u062a \u06cc\u0627 \u0646\u0648\u0639 \u06a9\u0627\u0646\u0627\u0644 \u062a\u0648\u0632\u06cc\u0639 \u0634\u0648\u0646\u062f.<\/span><\/p><p>\u00a0<\/p><h3><b>\u062b\u0628\u062a \u0648 \u0646\u06af\u0647\u062f\u0627\u0631\u06cc \u062a\u0627\u0631\u06cc\u062e\u0686\u0647 \u062a\u0639\u0627\u0645\u0644\u0627\u062a<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0628\u062f\u0648\u0646 \u062a\u0627\u0631\u06cc\u062e\u0686\u0647 \u062f\u0642\u06cc\u0642\u060c Omnichannel \u0641\u0642\u0637 \u06cc\u06a9 \u0627\u0633\u0645 \u0632\u06cc\u0628\u0627\u0633\u062a \u0648 \u0646\u0647 \u06cc\u06a9 \u062a\u062c\u0631\u0628\u0647 \u0648\u0627\u0642\u0639\u06cc.<\/span><\/p><p>\u00a0<\/p><h3><b>\u06cc\u06a9\u067e\u0627\u0631\u0686\u06af\u06cc \u0628\u0627 CRM \u0648 \u0633\u06cc\u0633\u062a\u0645\u200c\u0647\u0627\u06cc \u0633\u0627\u0632\u0645\u0627\u0646\u06cc<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0628\u0647 CRM \u06cc\u0627 \u0633\u06cc\u0633\u062a\u0645\u200c\u0647\u0627\u06cc \u0639\u0645\u0644\u06cc\u0627\u062a\u06cc \u0645\u062a\u0635\u0644 \u0646\u0628\u0627\u0634\u062f\u060c \u0628\u062e\u0634 \u0645\u0647\u0645\u06cc \u0627\u0632 \u062a\u0635\u0648\u06cc\u0631 \u0645\u0634\u062a\u0631\u06cc \u0646\u0627\u0642\u0635 \u0645\u06cc\u200c\u0645\u0627\u0646\u062f.<\/span><\/p><p>\u00a0<\/p><h3><b>\u06af\u0632\u0627\u0631\u0634\u200c\u06af\u06cc\u0631\u06cc \u0648 \u0645\u0627\u0646\u06cc\u062a\u0648\u0631\u06cc\u0646\u06af<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0628\u0631\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u06a9\u06cc\u0641\u06cc\u062a \u0648 \u0628\u0647\u0631\u0647\u200c\u0648\u0631\u06cc\u060c \u0633\u0627\u0632\u0645\u0627\u0646 \u0628\u0627\u06cc\u062f \u0628\u062a\u0648\u0627\u0646\u062f \u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc \u0639\u0645\u0644\u06a9\u0631\u062f\u06cc \u0647\u0631 \u06a9\u0627\u0646\u0627\u0644 \u0648 \u06a9\u0644 \u062a\u062c\u0631\u0628\u0647 \u0631\u0627 \u062a\u062d\u0644\u06cc\u0644 \u06a9\u0646\u062f.<\/span><\/p><p>\u00a0<\/p><h2><b>\u0686\u0627\u0644\u0634\u200c\u0647\u0627\u06cc \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc<\/b><\/h2><p><span style=\"font-weight: 400;\">\u062d\u0627\u0644\u0627 \u0628\u062e\u0634 \u0645\u0647\u0645\u200c\u062a\u0631 \u0648 \u0635\u0627\u062f\u0642\u0627\u0646\u0647\u200c\u062a\u0631 \u0645\u0627\u062c\u0631\u0627:<\/span><\/p><p><span style=\"font-weight: 400;\">\u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc Omnichannel \u0647\u0645\u06cc\u0634\u0647 \u0633\u0627\u062f\u0647 \u0646\u06cc\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u06a9\u0633\u06cc \u0627\u06cc\u0646 \u0645\u0633\u06cc\u0631 \u0631\u0627 \u0628\u06cc\u0634 \u0627\u0632 \u062d\u062f \u0633\u0627\u062f\u0647 \u0646\u0634\u0627\u0646 \u062f\u0647\u062f\u060c \u062f\u0627\u0631\u062f \u0645\u0648\u0636\u0648\u0639 \u0631\u0627 \u0633\u0637\u062d\u06cc \u0645\u06cc\u200c\u0628\u06cc\u0646\u062f.<br \/><br \/><\/span><\/p><p><b>\u06f1. \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647\u200c\u0633\u0627\u0632\u06cc \u0641\u0646\u06cc<\/b><\/p><p><span style=\"font-weight: 400;\">\u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641\u06cc \u0628\u0631\u0627\u06cc \u062a\u0645\u0627\u0633\u060c CRM\u060c \u062a\u06cc\u06a9\u062a\u06cc\u0646\u06af\u060c \u0686\u062a \u0648 \u067e\u06cc\u0627\u0645\u200c\u0631\u0633\u0627\u0646 \u062f\u0627\u0631\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u062a\u0635\u0627\u0644 \u0627\u06cc\u0646 \u0627\u0628\u0632\u0627\u0631\u0647\u0627 \u0628\u0647 \u06cc\u06a9\u062f\u06cc\u06af\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0686\u0627\u0644\u0634\u200c\u0628\u0631\u0627\u0646\u06af\u06cc\u0632 \u0628\u0627\u0634\u062f.<br \/><br \/><\/span><\/p><p><b>\u06f2. \u0646\u0628\u0648\u062f \u0641\u0631\u0627\u06cc\u0646\u062f \u0627\u0633\u062a\u0627\u0646\u062f\u0627\u0631\u062f<\/b><\/p><p><span style=\"font-weight: 400;\">\u0641\u0642\u0637 \u062f\u0627\u0634\u062a\u0646 \u0646\u0631\u0645\u200c\u0627\u0641\u0632\u0627\u0631 \u06a9\u0627\u0641\u06cc \u0646\u06cc\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0628\u0627\u06cc\u062f \u0645\u0634\u062e\u0635 \u0628\u0627\u0634\u062f:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0647\u0631 \u0646\u0648\u0639 \u062f\u0631\u062e\u0648\u0627\u0633\u062a \u0627\u0632 \u06a9\u062f\u0627\u0645 \u06a9\u0627\u0646\u0627\u0644 \u0686\u06af\u0648\u0646\u0647 \u0631\u0633\u06cc\u062f\u06af\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0686\u0647 \u0632\u0645\u0627\u0646\u06cc \u0628\u0627\u06cc\u062f \u0628\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u062c\u0627\u0628\u0647\u200c\u062c\u0627\u06cc\u06cc \u0627\u0646\u062c\u0627\u0645 \u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0627\u0644\u06a9 \u0647\u0631 \u062a\u0639\u0627\u0645\u0644 \u0686\u0647 \u06a9\u0633\u06cc \u0627\u0633\u062a<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0686\u0647 \u062f\u0627\u062f\u0647\u200c\u0627\u06cc \u0628\u0627\u06cc\u062f \u062b\u0628\u062a \u0634\u0648\u062f<\/span><\/span><\/span><p>\u00a0<\/p><\/li><\/ul><p><b>\u06f3. \u0645\u0642\u0627\u0648\u0645\u062a \u0633\u0627\u0632\u0645\u0627\u0646\u06cc<\/b><\/p><p><span style=\"font-weight: 400;\">\u06af\u0627\u0647\u06cc \u0645\u0634\u06a9\u0644 \u0627\u0635\u0644\u06cc \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0646\u06cc\u0633\u062a\u060c \u0628\u0644\u06a9\u0647 \u0633\u0627\u062e\u062a\u0627\u0631 \u0648 \u0641\u0631\u0647\u0646\u06af \u0633\u0627\u0632\u0645\u0627\u0646 \u0627\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0648\u0627\u062d\u062f\u0647\u0627 \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u0628\u0647 \u0634\u06cc\u0648\u0647\u200c\u0647\u0627\u06cc \u062c\u062f\u0627\u06af\u0627\u0646\u0647 \u0639\u0627\u062f\u062a \u06a9\u0631\u062f\u0647 \u0628\u0627\u0634\u0646\u062f \u0648 \u062a\u063a\u06cc\u06cc\u0631 \u0631\u0627 \u0633\u062e\u062a \u0628\u067e\u0630\u06cc\u0631\u0646\u062f.<br \/><br \/><\/span><\/p><p><b>\u06f4. \u0627\u0641\u0632\u0627\u06cc\u0634 \u067e\u06cc\u0686\u06cc\u062f\u06af\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u0639\u0645\u0644\u06cc\u0627\u062a<\/b><\/p><p><span style=\"font-weight: 400;\">\u0647\u0631\u0686\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0628\u06cc\u0634\u062a\u0631 \u0634\u0648\u0646\u062f\u060c \u0646\u06cc\u0627\u0632 \u0628\u0647 \u0646\u0638\u0627\u0631\u062a\u060c SLA\u060c \u062a\u0639\u0631\u06cc\u0641 \u0646\u0642\u0634\u200c\u0647\u0627 \u0648 \u06a9\u0646\u062a\u0631\u0644 \u06a9\u06cc\u0641\u06cc\u062a \u0647\u0645 \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<br \/><br \/><\/span><\/p><p><b>\u06f5. \u0631\u06cc\u0633\u06a9 \u0627\u06cc\u062c\u0627\u062f \u06a9\u0627\u0646\u0627\u0644 \u0628\u062f\u0648\u0646 \u0638\u0631\u0641\u06cc\u062a \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc<\/b><\/p><p><span style=\"font-weight: 400;\">\u0627\u06cc\u0646 \u06cc\u06a9\u06cc \u0627\u0632 \u062e\u0637\u0627\u0647\u0627\u06cc \u0631\u0627\u06cc\u062c \u0627\u0633\u062a.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0628\u0639\u0636\u06cc \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627 \u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0645\u062f\u0631\u0646 \u0628\u0647\u200c\u0646\u0638\u0631 \u0628\u0631\u0633\u0646\u062f\u060c \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0632\u06cc\u0627\u062f\u06cc \u0628\u0627\u0632 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u0627\u0645\u0627 \u062a\u06cc\u0645\u060c \u0641\u0631\u0627\u06cc\u0646\u062f \u06cc\u0627 \u0627\u0628\u0632\u0627\u0631 \u06a9\u0627\u0641\u06cc \u0628\u0631\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u0622\u0646\u200c\u0647\u0627 \u0646\u062f\u0627\u0631\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0646\u062a\u06cc\u062c\u0647 \u0686\u06cc\u0633\u062a\u061f<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u067e\u0627\u0633\u062e\u200c\u0647\u0627 \u062f\u06cc\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u06cc\u0641\u06cc\u062a \u0627\u0641\u062a \u0645\u06cc\u200c\u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0628\u062f\u062a\u0631 \u0627\u0632 \u0642\u0628\u0644 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/span><\/li><\/ul><p><br \/>\u067e\u0633 Omnichannel \u0636\u0639\u06cc\u0641\u060c \u0627\u0632 Multichannel \u0645\u062d\u062f\u0648\u062f \u0627\u0645\u0627 \u0645\u0646\u0638\u0645 \u0647\u0645 \u0628\u062f\u062a\u0631 \u0627\u0633\u062a.<\/p><p>\u00a0<\/p><h2><b>\u0686\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc\u06cc \u0628\u06cc\u0634\u062a\u0631 \u0628\u0647 Omnichannel \u0646\u06cc\u0627\u0632 \u062f\u0627\u0631\u0646\u062f\u061f<\/b><\/h2><p><span style=\"font-weight: 400;\">\u0647\u0645\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627 \u0628\u0647 \u06cc\u06a9 \u0633\u0637\u062d \u0627\u0632 Omnichannel \u0646\u06cc\u0627\u0632 \u0646\u062f\u0627\u0631\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u0645\u0627 \u062f\u0631 \u0627\u06cc\u0646 \u0634\u0631\u0627\u06cc\u0637\u060c \u0646\u06cc\u0627\u0632 \u0628\u0647 \u0627\u06cc\u0646 \u0645\u062f\u0644 \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f:<br \/><br \/><\/span><\/p><h3><b>\u06f1. \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc\u06cc \u0628\u0627 \u062d\u062c\u0645 \u0628\u0627\u0644\u0627\u06cc \u062a\u0639\u0627\u0645\u0644 \u0645\u0634\u062a\u0631\u06cc<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0645\u062b\u0644:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u062e\u062f\u0645\u0627\u062a\u06cc<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u067e\u0631\u0627\u062a\u0648\u0631\u0647\u0627<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0628\u0627\u0646\u06a9\u200c\u0647\u0627<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0628\u06cc\u0645\u0647\u200c\u0647\u0627<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0641\u0631\u0648\u0634\u06af\u0627\u0647\u200c\u0647\u0627\u06cc \u0622\u0646\u0644\u0627\u06cc\u0646 \u0628\u0632\u0631\u06af<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u0646\u0631\u0645\u200c\u0627\u0641\u0632\u0627\u0631\u06cc \u0648 SaaS<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u0645\u0631\u0627\u06a9\u0632 \u067e\u0634\u062a\u06cc\u0628\u0627\u0646\u06cc \u0641\u0646\u06cc<\/span><\/span><\/span><\/li><\/ul><p>\u0627\u06cc\u0646 \u0645\u062f\u0644 \u0628\u0631\u0627\u06cc \u0627\u06a9\u062b\u0631 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u062f\u0631 \u0628\u0627\u0644\u0627 \u0645\u062b\u0627\u0644 \u0632\u062f\u06cc\u0645 \u062d\u06cc\u0627\u062a\u06cc \u0627\u0633\u062a. \u0632\u06cc\u0631\u0627 \u0645\u0639\u0645\u0648\u0644\u0627 \u0627\u06cc\u0646 \u0645\u062c\u0645\u0648\u0639\u0647 \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0628\u0632\u0631\u06af \u0628\u0631\u0627\u06cc \u062d\u0641\u0638 \u0627\u0645\u0646\u06cc\u062a \u062f\u0627\u062f\u0647\u200c\u0647\u0627 \u062f\u0631 \u06a9\u0646\u0627\u0631 \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc \u0686\u0646\u062f\u06a9\u0627\u0646\u0627\u0644\u0647\u060c \u0628\u0647 \u0633\u0631\u0627\u063a \u0627\u0633\u062a\u0642\u0631\u0627\u0631 <span style=\"color: #ff9900;\"><strong><a style=\"color: #ff9900;\" href=\"https:\/\/telc.ir\/fa\/articles\/what-is-on-premises-call-center\/\">\u0646\u0631\u0645 \u0627\u0641\u0632\u0627\u0631 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 On-Premises<\/a><\/strong><\/span> \u0645\u06cc\u200c\u0631\u0648\u0646\u062f.<\/p><h3><b>\u06f2. \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0645\u0634\u062a\u0631\u06cc \u062f\u0631 \u0686\u0646\u062f \u0645\u0631\u062d\u0644\u0647 \u0628\u0627 \u0622\u0646\u200c\u0647\u0627 \u062f\u0631 \u062a\u0645\u0627\u0633 \u0627\u0633\u062a<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0647\u0631\u0686\u0647 \u0633\u0641\u0631 \u0645\u0634\u062a\u0631\u06cc \u0637\u0648\u0644\u0627\u0646\u06cc\u200c\u062a\u0631 \u0648 \u067e\u06cc\u0686\u06cc\u062f\u0647\u200c\u062a\u0631 \u0628\u0627\u0634\u062f\u060c \u06cc\u06a9\u067e\u0627\u0631\u0686\u06af\u06cc \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0645\u0647\u0645\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p><p>\u00a0<\/p><h3><b>\u06f3. \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0628\u0631\u0627\u06cc\u0634\u0627\u0646 \u0645\u0632\u06cc\u062a \u0631\u0642\u0627\u0628\u062a\u06cc \u0627\u0633\u062a<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0628\u0631\u0646\u062f \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u062f \u0631\u0648\u06cc \u06a9\u06cc\u0641\u06cc\u062a \u062e\u062f\u0645\u0627\u062a \u0648 \u0633\u0631\u0639\u062a \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc Positioning \u0628\u0633\u0627\u0632\u062f\u060c Omnichannel \u0628\u0631\u0627\u06cc\u0634 \u0645\u0647\u0645\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p><p>\u00a0<\/p><h3><b>\u06f4. \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0686\u0646\u062f \u0648\u0627\u062d\u062f \u062f\u0631\u06af\u06cc\u0631 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc \u062f\u0627\u0631\u0646\u062f<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0641\u0631\u0648\u0634\u060c \u067e\u0634\u062a\u06cc\u0628\u0627\u0646\u06cc\u060c \u0627\u0645\u0648\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 CRM \u0627\u0632 \u0647\u0645 \u062c\u062f\u0627 \u06a9\u0627\u0631 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u0631\u06cc\u0633\u06a9 \u0646\u0627\u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u0628\u0627\u0644\u0627 \u0645\u06cc\u200c\u0631\u0648\u062f.<\/span><\/p><p>\u00a0<\/p><h2><b>Omnichannel \u0686\u0647 \u062a\u0627\u062b\u06cc\u0631\u06cc \u0628\u0631 KPI\u0647\u0627\u06cc \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u062f\u0627\u0631\u062f\u061f<\/b><\/h2><p><span style=\"font-weight: 400;\">\u00a0Omnichannel \u0641\u0642\u0637 \u06cc\u06a9 \u0645\u0641\u0647\u0648\u0645 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc\u06a9 \u0646\u06cc\u0633\u062a \u0648 \u0631\u0648\u06cc \u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc \u06a9\u0644\u06cc\u062f\u06cc \u0627\u062b\u0631 \u0645\u0633\u062a\u0642\u06cc\u0645 \u062f\u0627\u0631\u062f. \u0628\u0631\u0627\u06cc \u0622\u0634\u0646\u0627\u06cc\u06cc \u0628\u0627 \u0646\u062d\u0648\u0647 \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0648 \u067e\u0627\u06cc\u0634 \u0627\u06cc\u0646 \u067e\u0627\u0631\u0645\u062a\u0631\u0647\u0627\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0645\u0642\u0627\u0644\u0647<span style=\"color: #ff9900;\"> <strong><a style=\"color: #ff9900;\" href=\"https:\/\/telc.ir\/fa\/articles\/contact-center-kpis\/\">KPI \u0647\u0627\u06cc \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633<\/a><\/strong><\/span> \u0631\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u06a9\u0646\u06cc\u062f.<br \/><br \/><\/span><\/p><h3><b>\u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u062f\u0631 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u062a\u062d\u062a \u062a\u0627\u062b\u06cc\u0631 \u0642\u0631\u0627\u0631 \u0645\u06cc\u200c\u06af\u06cc\u0631\u0646\u062f:<\/b><\/h3><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><h4><b>FCR: <\/b><span style=\"font-weight: 400;\">\u0628\u0647\u200c\u062f\u0644\u06cc\u0644 \u062f\u0633\u062a\u0631\u0633\u06cc \u0628\u0647\u062a\u0631 \u0628\u0647 \u0633\u0627\u0628\u0642\u0647 \u0645\u0634\u062a\u0631\u06cc\u060c \u0627\u062d\u062a\u0645\u0627\u0644 \u062d\u0644 \u0645\u0633\u0626\u0644\u0647 \u062f\u0631 \u0627\u0648\u0644\u06cc\u0646 \u062a\u0639\u0627\u0645\u0644 \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/h4><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><h4><b>AHT: <\/b><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u062f\u0631 \u062f\u0633\u062a\u0631\u0633 \u0628\u0627\u0634\u062f\u060c \u0632\u0645\u0627\u0646 \u0631\u0633\u06cc\u062f\u06af\u06cc \u06a9\u0627\u0647\u0634 \u067e\u06cc\u062f\u0627 \u0645\u06cc\u200c\u06a9\u0646\u062f<\/span><\/h4><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><h4><b>CSAT: <\/b><span style=\"font-weight: 400;\">\u062a\u062c\u0631\u0628\u0647 \u0631\u0648\u0627\u0646\u200c\u062a\u0631 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0631\u0636\u0627\u06cc\u062a \u0631\u0627 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u06cc\u200c\u062f\u0647\u062f<\/span><\/h4><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><h4><b>Repeat Contact Rate:<\/b><span style=\"font-weight: 400;\"> \u0628\u0627 \u06a9\u0627\u0647\u0634 \u0646\u0627\u0647\u0645\u0627\u0647\u0646\u06af\u06cc\u060c \u062a\u0645\u0627\u0633 \u06cc\u0627 \u067e\u06cc\u0627\u0645 \u062a\u06a9\u0631\u0627\u0631\u06cc \u06a9\u0645\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f<\/span><\/h4><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><h4><b>SLA: <\/b><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u062a\u0648\u0632\u06cc\u0639 \u062f\u0631\u062e\u0648\u0627\u0633\u062a\u200c\u0647\u0627 \u0628\u0647\u062a\u0631 \u0634\u0648\u062f\u060c \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc \u0645\u0646\u0638\u0645\u200c\u062a\u0631 \u062e\u0648\u0627\u0647\u062f \u0634\u062f<\/span><\/h4><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/>\u0627\u0644\u0628\u062a\u0647 \u0627\u06cc\u0646 \u0627\u062b\u0631\u0627\u062a \u062e\u0648\u062f\u06a9\u0627\u0631 \u0646\u06cc\u0633\u062a\u0646\u062f. <\/span><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0641\u0631\u0627\u06cc\u0646\u062f\u0647\u0627 \u0636\u0639\u06cc\u0641 \u0628\u0627\u0634\u0646\u062f \u06cc\u0627 \u062f\u0627\u062f\u0647\u200c\u0647\u0627 \u0646\u0627\u0642\u0635 \u062b\u0628\u062a \u0634\u0648\u0646\u062f\u060c Omnichannel \u0647\u0645 \u0644\u0632\u0648\u0645\u0627\u064b \u0628\u0647\u0628\u0648\u062f \u0648\u0627\u0642\u0639\u06cc \u0627\u06cc\u062c\u0627\u062f \u0646\u0645\u06cc\u200c\u06a9\u0646\u062f.<\/span><\/p><p>\u00a0<\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-8535 aligncenter\" src=\"https:\/\/telc.ir\/fa\/wp-content\/uploads\/2026\/10\/\u0646\u0642\u0634\u0647-\u0631\u0627\u0647-\u0628\u0644\u0627\u06af.webp\" alt=\"\" width=\"2002\" height=\"2501\" srcset=\"https:\/\/telc.ir\/fa\/wp-content\/uploads\/2026\/10\/\u0646\u0642\u0634\u0647-\u0631\u0627\u0647-\u0628\u0644\u0627\u06af.webp 2002w, https:\/\/telc.ir\/fa\/wp-content\/uploads\/2026\/10\/\u0646\u0642\u0634\u0647-\u0631\u0627\u0647-\u0628\u0644\u0627\u06af-240x300.webp 240w, https:\/\/telc.ir\/fa\/wp-content\/uploads\/2026\/10\/\u0646\u0642\u0634\u0647-\u0631\u0627\u0647-\u0628\u0644\u0627\u06af-820x1024.webp 820w, https:\/\/telc.ir\/fa\/wp-content\/uploads\/2026\/10\/\u0646\u0642\u0634\u0647-\u0631\u0627\u0647-\u0628\u0644\u0627\u06af-768x959.webp 768w, https:\/\/telc.ir\/fa\/wp-content\/uploads\/2026\/10\/\u0646\u0642\u0634\u0647-\u0631\u0627\u0647-\u0628\u0644\u0627\u06af-1230x1536.webp 1230w, https:\/\/telc.ir\/fa\/wp-content\/uploads\/2026\/10\/\u0646\u0642\u0634\u0647-\u0631\u0627\u0647-\u0628\u0644\u0627\u06af-1639x2048.webp 1639w\" sizes=\"(max-width: 2002px) 100vw, 2002px\" \/><\/p><p>\u00a0<\/p><h2><b>\u0628\u0631\u0627\u06cc \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0627\u0632 \u06a9\u062c\u0627 \u0634\u0631\u0648\u0639 \u06a9\u0646\u06cc\u0645\u061f<\/b><\/h2><p><span style=\"font-weight: 400;\">\u0628\u0647\u062a\u0631\u06cc\u0646 \u0645\u0633\u06cc\u0631\u060c \u0634\u0631\u0648\u0639 \u062a\u062f\u0631\u06cc\u062c\u06cc \u0648 \u0648\u0627\u0642\u0639\u200c\u0628\u06cc\u0646\u0627\u0646\u0647 \u0627\u0633\u062a\u061b \u0646\u0647 \u06cc\u06a9 \u067e\u0631\u0648\u0698\u0647 \u067e\u0631\u0647\u0632\u06cc\u0646\u0647 \u0648 \u0645\u0628\u0647\u0645 \u0628\u062f\u0648\u0646 \u0627\u0648\u0644\u0648\u06cc\u062a\u200c\u0628\u0646\u062f\u06cc.<br \/><br \/><\/span><\/p><h3><b>\u0645\u0631\u062d\u0644\u0647 \u06f1: \u0646\u0642\u0634\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0641\u0639\u0644\u06cc \u0631\u0627 \u0645\u0634\u062e\u0635 \u06a9\u0646\u06cc\u062f<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0628\u0628\u06cc\u0646\u06cc\u062f \u0627\u0644\u0627\u0646 \u0645\u0634\u062a\u0631\u06cc \u0627\u0632 \u0686\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc\u06cc \u0628\u0627 \u0634\u0645\u0627 \u0627\u0631\u062a\u0628\u0627\u0637 \u0645\u06cc\u200c\u06af\u06cc\u0631\u062f \u0648 \u0647\u0631 \u06a9\u0627\u0646\u0627\u0644 \u0686\u06af\u0648\u0646\u0647 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u06cc\u200c\u0634\u0648\u062f.<br \/><br \/><\/span><\/p><h3><b>\u0645\u0631\u062d\u0644\u0647 \u06f2: \u0646\u0642\u0627\u0637 \u0634\u06a9\u0633\u062a \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0646\u06cc\u062f<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0645\u062b\u0644\u0627\u064b:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u062c\u0627 \u0645\u0634\u062a\u0631\u06cc \u0645\u062c\u0628\u0648\u0631 \u0628\u0647 \u062a\u06a9\u0631\u0627\u0631 \u062a\u0648\u0636\u06cc\u062d \u0645\u06cc\u200c\u0634\u0648\u062f\u061f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u062c\u0627 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0628\u06cc\u0646 \u062a\u06cc\u0645\u200c\u0647\u0627 \u06af\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f\u061f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u06a9\u062f\u0627\u0645 \u06a9\u0627\u0646\u0627\u0644 \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u062a\u0627\u062e\u06cc\u0631 \u0631\u0627 \u062f\u0627\u0631\u062f\u061f<br \/><br \/><\/span><\/span><\/li><\/ul><h3><b>\u0645\u0631\u062d\u0644\u0647 \u06f3: \u0627\u0648\u0644\u0648\u06cc\u062a \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0645\u0647\u0645 \u0631\u0627 \u0645\u0634\u062e\u0635 \u06a9\u0646\u06cc\u062f<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0647\u0645\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0627\u0631\u0632\u0634 \u06cc\u06a9\u0633\u0627\u0646 \u0646\u062f\u0627\u0631\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0628\u0627\u06cc\u062f \u0628\u0628\u06cc\u0646\u06cc\u062f \u06a9\u062f\u0627\u0645 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u0627\u062b\u0631 \u0631\u0627 \u0631\u0648\u06cc \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0648 \u0639\u0645\u0644\u06a9\u0631\u062f \u0639\u0645\u0644\u06cc\u0627\u062a \u062f\u0627\u0631\u0646\u062f.<br \/><br \/><\/span><\/p><h3><b>\u0645\u0631\u062d\u0644\u0647 \u06f4: \u06cc\u06a9\u067e\u0627\u0631\u0686\u06af\u06cc \u062f\u0627\u062f\u0647 \u0631\u0627 \u062c\u062f\u06cc \u0628\u06af\u06cc\u0631\u06cc\u062f<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u062f\u0627\u062f\u0647 \u0645\u0634\u062a\u0631\u06cc \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0646\u0634\u0648\u062f\u060c Omnichannel \u0628\u0647 \u0646\u062a\u06cc\u062c\u0647 \u0648\u0627\u0642\u0639\u06cc \u0646\u0645\u06cc\u200c\u0631\u0633\u062f.<br \/><br \/><\/span><\/p><h3><b>\u0645\u0631\u062d\u0644\u0647 \u06f5: KPI\u0647\u0627\u06cc \u0645\u0646\u0627\u0633\u0628 \u062a\u0639\u0631\u06cc\u0641 \u06a9\u0646\u06cc\u062f<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0628\u0627\u06cc\u062f \u0645\u0634\u062e\u0635 \u0634\u0648\u062f \u0645\u0648\u0641\u0642\u06cc\u062a \u0627\u06cc\u0646 \u067e\u0631\u0648\u0698\u0647 \u0628\u0627 \u0686\u0647 \u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc\u06cc \u0633\u0646\u062c\u06cc\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u061b \u0645\u062b\u0644:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">FCR<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">CSAT<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0632\u0645\u0627\u0646 \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0646\u0631\u062e \u067e\u06cc\u06af\u06cc\u0631\u06cc \u0645\u0648\u0641\u0642<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0647\u0634 \u062a\u0645\u0627\u0633 \u062a\u06a9\u0631\u0627\u0631\u06cc<br \/><br \/><\/span><\/span><\/li><\/ul><h3><b>\u0645\u0631\u062d\u0644\u0647 \u06f6: \u0627\u0628\u0632\u0627\u0631 \u0645\u0646\u0627\u0633\u0628 \u0627\u0646\u062a\u062e\u0627\u0628 \u06a9\u0646\u06cc\u062f<\/b><\/h3><p><span style=\"font-weight: 400;\">\u0646\u0631\u0645\u200c\u0627\u0641\u0632\u0627\u0631 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0628\u0627\u06cc\u062f \u0641\u0642\u0637 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0631\u0627 \u0627\u0636\u0627\u0641\u0647 \u0646\u06a9\u0646\u062f\u061b \u0628\u0627\u06cc\u062f \u0622\u0646\u200c\u0647\u0627 \u0631\u0627 <\/span><b>\u0645\u062f\u06cc\u0631\u06cc\u062a\u060c \u062a\u062d\u0644\u06cc\u0644 \u0648 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647<\/b><span style=\"font-weight: 400;\"> \u06a9\u0646\u062f.<\/span><\/p><p>\u00a0<\/p><h2><b>\u0646\u0642\u0634 \u0646\u0631\u0645\u200c\u0627\u0641\u0632\u0627\u0631 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u062f\u0631 Omnichannel \u0648\u0627\u0642\u0639\u06cc<\/b><\/h2><p><span style=\"font-weight: 400;\">\u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0628\u062f\u0648\u0646 \u0646\u0631\u0645\u200c\u0627\u0641\u0632\u0627\u0631 \u0645\u0646\u0627\u0633\u0628\u060c \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0628\u0647 \u06cc\u06a9 \u0633\u0627\u062e\u062a\u0627\u0631 \u067e\u0631\u0627\u06a9\u0646\u062f\u0647 \u0648 \u067e\u0631\u0647\u0632\u06cc\u0646\u0647 \u062a\u0628\u062f\u06cc\u0644 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u06cc\u06a9 \u0631\u0627\u0647\u06a9\u0627\u0631 \u0645\u0646\u0627\u0633\u0628 \u0628\u0627\u06cc\u062f \u0628\u062a\u0648\u0627\u0646\u062f:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0631\u0627 \u062f\u0631 \u06cc\u06a9 \u0628\u0633\u062a\u0631 \u0645\u062a\u0645\u0631\u06a9\u0632 \u0645\u062f\u06cc\u0631\u06cc\u062a \u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0633\u0627\u0628\u0642\u0647 \u062a\u0639\u0627\u0645\u0644\u0627\u062a \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0647\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062f\u0631\u062e\u0648\u0627\u0633\u062a\u200c\u0647\u0627 \u0631\u0627 \u0647\u0648\u0634\u0645\u0646\u062f\u0627\u0646\u0647 \u062a\u0648\u0632\u06cc\u0639 \u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06af\u0632\u0627\u0631\u0634\u200c\u06af\u06cc\u0631\u06cc \u0648 \u0645\u0627\u0646\u06cc\u062a\u0648\u0631\u06cc\u0646\u06af \u0686\u0646\u062f\u06a9\u0627\u0646\u0627\u0644\u0647 \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0628\u0627 CRM \u0648 \u0633\u06cc\u0633\u062a\u0645\u200c\u0647\u0627\u06cc \u062f\u06cc\u06af\u0631 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0628\u0647 \u0645\u062f\u06cc\u0631\u0627\u0646 \u0628\u0631\u0627\u06cc \u06a9\u0646\u062a\u0631\u0644 \u06a9\u06cc\u0641\u06cc\u062a \u0648 \u0639\u0645\u0644\u06a9\u0631\u062f \u062f\u06cc\u062f \u0634\u0641\u0627\u0641 \u0628\u062f\u0647\u062f<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/>\u0627\u06af\u0631 \u0627\u06cc\u0646 \u0642\u0627\u0628\u0644\u06cc\u062a\u200c\u0647\u0627 \u0648\u062c\u0648\u062f \u0646\u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f\u060c \u0633\u0627\u0632\u0645\u0627\u0646 \u0635\u0631\u0641\u0627\u064b \u062f\u0631 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u062d\u0636\u0648\u0631 \u062f\u0627\u0631\u062f\u060c \u0646\u0647 \u0627\u06cc\u0646\u06a9\u0647 \u062a\u062c\u0631\u0628\u0647 Omnichannel \u0648\u0627\u0642\u0639\u06cc \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u062f.<\/span><\/p><p>\u00a0<\/p><h2><b>\u062c\u0645\u0639\u200c\u0628\u0646\u062f\u06cc: \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0641\u0642\u0637 \u062a\u0639\u062f\u062f \u06a9\u0627\u0646\u0627\u0644 \u0646\u06cc\u0633\u062a\u060c \u06cc\u06a9\u067e\u0627\u0631\u0686\u06af\u06cc \u062a\u062c\u0631\u0628\u0647 \u0627\u0633\u062a<\/b><\/h2><p><span style=\"font-weight: 400;\">\u0627\u0645\u0631\u0648\u0632 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0627\u0632 \u0645\u0633\u06cc\u0631\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0628\u0627 \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627 \u0627\u0631\u062a\u0628\u0627\u0637 \u0645\u06cc\u200c\u06af\u06cc\u0631\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u067e\u0633 \u062f\u0627\u0634\u062a\u0646 \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u0628\u0647\u200c\u062a\u0646\u0647\u0627\u06cc\u06cc \u06a9\u0627\u0641\u06cc \u0646\u06cc\u0633\u062a. \u0622\u0646\u0686\u0647 \u0627\u0647\u0645\u06cc\u062a \u062f\u0627\u0631\u062f\u060c <\/span><b>\u06cc\u06a9\u067e\u0627\u0631\u0686\u06af\u06cc \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc<\/b><span style=\"font-weight: 400;\"> \u062f\u0631 \u0627\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u0633\u062a.<\/span><\/p><p>\u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc<span style=\"font-weight: 400;\"> \u0628\u0647 \u0633\u0627\u0632\u0645\u0627\u0646 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0645\u0646\u0633\u062c\u0645\u200c\u062a\u0631 \u0634\u0648\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u06a9\u0627\u0631\u0634\u0646\u0627\u0633\u0627\u0646 \u062f\u06cc\u062f \u06a9\u0627\u0645\u0644\u200c\u062a\u0631\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0628\u0647\u0631\u0647\u200c\u0648\u0631\u06cc \u062a\u06cc\u0645 \u0627\u0641\u0632\u0627\u06cc\u0634 \u067e\u06cc\u062f\u0627 \u06a9\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0627\u0631\u062a\u0628\u0627\u0637\u06cc \u0628\u0647\u062a\u0631 \u062a\u062d\u0644\u06cc\u0644 \u0634\u0648\u0646\u062f<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0648 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc \u0627\u0632 \u062d\u0627\u0644\u062a \u062c\u0632\u06cc\u0631\u0647\u200c\u0627\u06cc \u062e\u0627\u0631\u062c \u0634\u0648\u062f<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\"><br \/>\u0627\u0645\u0627 \u0628\u0627\u06cc\u062f \u0648\u0627\u0642\u0639\u200c\u0628\u06cc\u0646 \u0628\u0648\u062f:<\/span><\/p><p><span style=\"font-weight: 400;\">Omnichannel \u0641\u0642\u0637 \u06cc\u06a9 \u0642\u0627\u0628\u0644\u06cc\u062a \u0646\u0631\u0645\u200c\u0627\u0641\u0632\u0627\u0631\u06cc \u0646\u06cc\u0633\u062a\u061b \u062a\u0631\u06a9\u06cc\u0628\u06cc \u0627\u0632 <\/span><b>\u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc\u060c \u0641\u0631\u0627\u06cc\u0646\u062f\u060c \u062f\u0627\u062f\u0647 \u0648 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0639\u0645\u0644\u06cc\u0627\u062a<\/b><span style=\"font-weight: 400;\"> \u0627\u0633\u062a. <\/span><span style=\"font-weight: 400;\">\u0633\u0627\u0632\u0645\u0627\u0646\u06cc \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0633\u06cc\u0631 \u0645\u0648\u0641\u0642 \u0645\u06cc\u200c\u0634\u0648\u062f \u06a9\u0647 \u0641\u0642\u0637 \u0628\u0647 \u0628\u0627\u0632\u06a9\u0631\u062f\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0628\u06cc\u0634\u062a\u0631 \u0641\u06a9\u0631 \u0646\u06a9\u0646\u062f\u060c \u0628\u0644\u06a9\u0647 \u0631\u0648\u06cc <\/span>\u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u0648\u0627\u0642\u0639\u06cc \u0628\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627<span style=\"font-weight: 400;\"> \u062a\u0645\u0631\u06a9\u0632 \u06a9\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u0627\u06af\u0631 \u0633\u0627\u0632\u0645\u0627\u0646 \u0634\u0645\u0627 \u0627\u0632 \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637 \u0627\u0633\u062a\u060c \u0627\u0645\u0627 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u06cc\u0646 \u062a\u0639\u0627\u0645\u0644\u0627\u062a \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0646\u06cc\u0633\u062a\u060c \u0627\u062d\u062a\u0645\u0627\u0644\u0627\u064b \u0628\u062e\u0634\u06cc \u0627\u0632 \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0648 \u0628\u0647\u0631\u0647\u200c\u0648\u0631\u06cc \u062a\u06cc\u0645 \u0631\u0627 \u0627\u0632 \u062f\u0633\u062a \u0645\u06cc\u200c\u062f\u0647\u06cc\u062f.<\/span><\/p><p><b>\u0628\u0631\u0627\u06cc \u0622\u0634\u0646\u0627\u06cc\u06cc \u0628\u0627 \u0631\u0627\u0647\u06a9\u0627\u0631 \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u062a\u0644\u200c\u0633\u06cc \u0648 \u0628\u0631\u0631\u0633\u06cc \u0642\u0627\u0628\u0644\u06cc\u062a\u200c\u0647\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u0686\u0646\u062f\u06a9\u0627\u0646\u0627\u0644\u0647\u060c <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/telc.ir\/fa\/features\/integration\/\">\u06cc\u06a9\u067e\u0627\u0631\u0686\u0647\u200c\u0633\u0627\u0632\u06cc \u0628\u0627 CRM \u0648 \u062f\u06cc\u06af\u0631 \u0633\u0627\u0645\u0627\u0646\u0647\u200c\u0647\u0627\u06cc \u062d\u06cc\u0627\u062a\u06cc \u0633\u0627\u0632\u0645\u0627\u0646<\/a><\/span>\u060c \u06af\u0632\u0627\u0631\u0634\u200c\u06af\u06cc\u0631\u06cc \u0648 \u0645\u0627\u0646\u06cc\u062a\u0648\u0631\u06cc\u0646\u06af\u060c <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/telc.ir\/fa\/contact_sales\/\">\u062f\u0631\u062e\u0648\u0627\u0633\u062a \u062f\u0645\u0648<\/a><\/span> \u062b\u0628\u062a \u06a9\u0646\u06cc\u062f.<\/b><\/p><p>\u00a0<\/p><h2><b>\u0645\u0646\u0627\u0628\u0639 (<\/b><b>References)\u00a0<\/b><\/h2><ul><li dir=\"ltr\"><span style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.genesys.com\/definitions\/what-is-an-omnichannel-contact-center\" target=\"_blank\" rel=\"noopener\">Genesys<\/a><\/strong> \/ What is an Omnichannel Contact Center?<\/span><\/li><li dir=\"ltr\"><span style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.talkdesk.com\/blog\/omnichannel-contact-center\/\" target=\"_blank\" rel=\"noopener\">Talkdesk<\/a><\/strong> \/ Omnichannel Contact Center.<\/span><\/li><li dir=\"ltr\"><span style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.zendesk.com\/service\/omnichannel\/\" target=\"_blank\" rel=\"noopener\">Zendesk<\/a><\/strong> \/ Omnichannel Customer Service.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d08b9c8 e-flex e-con-boxed e-con e-parent\" data-id=\"d08b9c8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-443bff8 elementor-widget elementor-widget-heading\" data-id=\"443bff8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u0633\u0648\u0627\u0644\u0627\u062a \u0645\u062a\u062f\u0627\u0648\u0644 <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b85dad9 elementor-widget__width-initial elementor-widget elementor-widget-n-accordion\" data-id=\"b85dad9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;all_collapsed&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1930\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1930\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u0686\u06cc\u0633\u062a\u061f <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus-circle\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus-circle\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1930\" class=\"elementor-element elementor-element-b234fcf e-con-full e-flex e-con e-child\" data-id=\"b234fcf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4855341 elementor-widget elementor-widget-text-editor\" data-id=\"4855341\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u0645\u0631\u06a9\u0632 \u062a\u0645\u0627\u0633 \u0686\u0646\u062f\u0631\u0633\u0627\u0646\u0647\u200c\u0627\u06cc \u06cc\u0627 Omnichannel Contact Center \u0633\u06cc\u0633\u062a\u0645\u06cc \u0627\u0633\u062a \u06a9\u0647 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc \u0645\u0627\u0646\u0646\u062f \u062a\u0644\u0641\u0646\u060c \u0686\u062a\u060c \u0627\u06cc\u0645\u06cc\u0644 \u0648 \u067e\u06cc\u0627\u0645\u200c\u0631\u0633\u0627\u0646\u200c\u0647\u0627 \u0631\u0627 \u0628\u0647\u200c\u0635\u0648\u0631\u062a \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u06cc\u200c\u06a9\u0646\u062f.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1931\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1931\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u062a\u0641\u0627\u0648\u062a Multichannel \u0648 Omnichannel \u0686\u06cc\u0633\u062a\u061f <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus-circle\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus-circle\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1931\" class=\"elementor-element elementor-element-1836131 e-con-full e-flex e-con e-child\" data-id=\"1836131\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-007b2e9 elementor-widget elementor-widget-text-editor\" data-id=\"007b2e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u062f\u0631 Multichannel \u0633\u0627\u0632\u0645\u0627\u0646 \u062f\u0631 \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u062d\u0636\u0648\u0631 \u062f\u0627\u0631\u062f\u060c \u0627\u0645\u0627 \u0627\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0644\u0632\u0648\u0645\u0627\u064b \u0628\u0647 \u0647\u0645 \u0645\u062a\u0635\u0644 \u0646\u06cc\u0633\u062a\u0646\u062f.<\/span><\/p><p><span style=\"font-weight: 400;\">\u062f\u0631 Omnichannel\u060c \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647\u200c\u0627\u0646\u062f \u0648 \u0633\u0627\u0628\u0642\u0647 \u062a\u0639\u0627\u0645\u0644\u0627\u062a \u0645\u0634\u062a\u0631\u06cc \u0628\u06cc\u0646 \u0622\u0646\u200c\u0647\u0627 \u0642\u0627\u0628\u0644 \u0645\u0634\u0627\u0647\u062f\u0647 \u0648 \u067e\u06cc\u06af\u06cc\u0631\u06cc \u0627\u0633\u062a.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1932\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1932\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u0622\u06cc\u0627 Omnichannel \u0641\u0642\u0637 \u0628\u0631\u0627\u06cc \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u0628\u0632\u0631\u06af \u0645\u0646\u0627\u0633\u0628 \u0627\u0633\u062a\u061f <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus-circle\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus-circle\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1932\" class=\"elementor-element elementor-element-5824f2b e-con-full e-flex e-con e-child\" data-id=\"5824f2b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5af87e5 elementor-widget elementor-widget-text-editor\" data-id=\"5af87e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u062e\u06cc\u0631\u060c \u0627\u0645\u0627 \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u0627\u0631\u0632\u0634 \u0631\u0627 \u0628\u0631\u0627\u06cc \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc\u06cc \u062f\u0627\u0631\u062f \u06a9\u0647 \u062a\u0639\u0627\u0645\u0644\u0627\u062a \u0645\u0634\u062a\u0631\u06cc \u0632\u06cc\u0627\u062f\u060c \u0686\u0646\u062f\u0645\u0631\u062d\u0644\u0647\u200c\u0627\u06cc \u06cc\u0627 \u067e\u0631\u0627\u06a9\u0646\u062f\u0647 \u0628\u06cc\u0646 \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u062f\u0627\u0631\u0646\u062f.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1933\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1933\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0645\u0632\u06cc\u062a Omnichannel \u0686\u06cc\u0633\u062a\u061f <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus-circle\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus-circle\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1933\" class=\"elementor-element elementor-element-edbc89d e-flex e-con-boxed e-con e-child\" data-id=\"edbc89d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-88e73c6 elementor-widget elementor-widget-text-editor\" data-id=\"88e73c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0645\u0632\u06cc\u062a \u0622\u0646 \u0628\u0647\u0628\u0648\u062f \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0627\u0632 \u0637\u0631\u06cc\u0642 \u062d\u0641\u0638 \u067e\u06cc\u0648\u0633\u062a\u06af\u06cc \u0627\u0631\u062a\u0628\u0627\u0637 \u0648 \u06a9\u0627\u0647\u0634 \u062a\u06a9\u0631\u0627\u0631 \u062a\u0648\u0636\u06cc\u062d\u0627\u062a \u0627\u0633\u062a.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1934\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1934\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> \u0622\u06cc\u0627 \u0641\u0642\u0637 \u062f\u0627\u0634\u062a\u0646 \u0686\u0646\u062f \u06a9\u0627\u0646\u0627\u0644 \u0627\u0631\u062a\u0628\u0627\u0637\u06cc \u06a9\u0627\u0641\u06cc \u0627\u0633\u062a\u061f <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-minus-circle\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-plus-circle\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1934\" class=\"elementor-element elementor-element-9f7d848 e-flex e-con-boxed e-con e-child\" data-id=\"9f7d848\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ce0ba5 elementor-widget elementor-widget-text-editor\" data-id=\"5ce0ba5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u062e\u06cc\u0631. \u0627\u06af\u0631 \u0627\u06cc\u0646 \u06a9\u0627\u0646\u0627\u0644\u200c\u0647\u0627 \u0627\u0632 \u0646\u0638\u0631 \u062f\u0627\u062f\u0647\u060c \u0641\u0631\u0627\u06cc\u0646\u062f \u0648 \u0633\u0627\u0628\u0642\u0647 \u062a\u0639\u0627\u0645\u0644 \u0628\u0647 \u0647\u0645 \u0645\u062a\u0635\u0644 \u0646\u0628\u0627\u0634\u0646\u062f\u060c \u062a\u062c\u0631\u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u0647\u0645\u0686\u0646\u0627\u0646 \u067e\u0631\u0627\u06a9\u0646\u062f\u0647 \u062e\u0648\u0627\u0647\u062f \u0628\u0648\u062f.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u0645\u0642\u062f\u0645\u0647 \u0627\u0645\u0631\u0648\u0632\u0647 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062a\u063a\u06cc\u06cc\u0631 \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a \u0648 \u062f\u06cc\u06af\u0631 \u06a9\u0645\u062a\u0631 \u06a9\u0633\u06cc \u0627\u0646\u062a\u0638\u0627\u0631 \u062f\u0627\u0631\u062f \u0641\u0642\u0637 \u0627\u0632 \u0637\u0631\u06cc\u0642 \u062a\u0645\u0627\u0633 \u062a\u0644\u0641\u0646\u06cc \u0628\u0627 \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u06af\u06cc\u0631\u062f. \u0645\u0634\u062a\u0631\u06cc \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u0633\u0648\u0627\u0644\u0634 \u0631\u0627 \u0627\u0632 \u0637\u0631\u06cc\u0642 \u0648\u0628\u200c\u0633\u0627\u06cc\u062a \u0634\u0631\u0648\u0639 \u06a9\u0646\u062f\u060c \u0627\u062f\u0627\u0645\u0647 \u0622\u0646 \u0631\u0627 \u062f\u0631 \u0648\u0627\u062a\u0633\u0627\u067e \u06cc\u0627 \u0686\u062a \u0622\u0646\u0644\u0627\u06cc\u0646 \u067e\u06cc\u06af\u06cc\u0631\u06cc \u06a9\u0646\u062f \u0648 \u062f\u0631 \u0646\u0647\u0627\u06cc\u062a \u0628\u0631\u0627\u06cc \u062d\u0644 \u0633\u0631\u06cc\u0639\u200c\u062a\u0631 \u0645\u0633\u0626\u0644\u0647 \u062a\u0645\u0627\u0633 \u0628\u06af\u06cc\u0631\u062f. \u062f\u0631 \u0686\u0646\u06cc\u0646 \u0634\u0631\u0627\u06cc\u0637\u06cc\u060c [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":8533,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[28,40,35],"class_list":["post-8531","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag---b2b","tag---cx","tag-35"],"_links":{"self":[{"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/posts\/8531","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/comments?post=8531"}],"version-history":[{"count":14,"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/posts\/8531\/revisions"}],"predecessor-version":[{"id":8548,"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/posts\/8531\/revisions\/8548"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/media\/8533"}],"wp:attachment":[{"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/media?parent=8531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/categories?post=8531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/telc.ir\/fa\/wp-json\/wp\/v2\/tags?post=8531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}